Find out more about RSS feeds

A keyword is any word or phrase that describes your website and/or web page content. If you were to 404 a page, it isn't going to make your site very search engine friendly. If you search on Google for 10Gb leased line costs you'll be presented witha plethora of …

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Prioritize the metrics that you want to measure

Use keywords multiple times on a article, but don't use a keyword or keyword phrase too often. Plus, they help users to navigate your site better, which results in reduced bounce rate, leading to better search engine rankings. To help boost your business' profile on the internet, why not list …

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A measure of quality based on nofollow links

If you only have a mobile site, you aren't going to rank as high, even if the majority of your searches are on mobile. Although it's certainly possible to stay under the radar with one or two link exchanges, getting more than that can cause a penalty, which reduces rankings …

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Takeaway tips for link building

This means identifying the most effective keywords - one primary, two to three secondary and maybe even a few tertiary keywords - and placing them where they matter most. A ‘rel' attribute points at the way Google should consider such links when calculating its value and assigning a position to the linked …

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Create a search marketing strategy based on duplication

Excessive repetition of keywords, and using keywords that are irrelevant to the rest of your content, are likely to earn you a penalty If you answer these questions truthfully, from an objective viewpoint, building links will be that much easier. Award winning Lucy Hall is globally recognised as one of …

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Its all about bounce rates

However, your web pages may decline in rank for other reasons; these ranking declines are often referred to as "penalties" even though there is no human, manual action involved. Find out more about easy ways to reach your content marketing goals without generating new content. The expensive price of a …

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Write a 1000+ words article about walled garden sites

H tags tell the search engine bots which parts of your site are the most important. The longer and more specific the keywords are, the higher your chances of ranking for this keyword. Of course, this also means that the search volume for this keyword decreases, but you can compensate …

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Backlinks that go deeper

Successful brands possess two characteristics: the top of mind and the consumer's top choice. Unneeded material can include notices about upcoming events, bios for employees who have left the company or specifics on products that aren't actually sold anymore. A well made tartan scarf is known for its softness and …

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Find a good selection of websites using interesting splogs

Instead, embed links in hypertext for meaningful citations in the body of your work. When you request a link, you have something to offer in return: a link back, which is called a reciprocal link. Getting BT leased lines used to be the only option in the UK but now …

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Take the stress out of duplication

SEO techniques can be defined as 'White Hat' and 'Black Hat'. Generally, the use of focused crawlers means that websites which were granted a particularly high importance or which are updated very frequently will be preferred. Would storytelling in business be a likely mechanism for your company? If PNS has …

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Who else wants to know the mystery behind SEO campaigns ?

Good SEOs realize search engines are continuously working on improving their results and will eventually reward them for their adherence to the webmaster guidelines. It is a fluid process that undergoes nearly constant changes, so it only makes sense that your goals and expectations should change along with those circumstances …

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Make SEM your centre of attention

Mobile SEO has been in the spotlight for a few years now, as mobile traffic has risen dramatically to overtake desktop traffic in total volume. Google offers another tool called Google Website Optimizer that allows you to run experiments to find what on-page changes will produce the best conversion rates …

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Why I hate content

Well, the reason that so many bigger brands don't rank as well as they should for local keywords is that their landing pages are somewhat lacklustre. If a majority of your content's traffic is coming from Facebook, post more of your content on your Facebook page. Your options for knee …

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When auditing your site, take time to think about 301 redirects

Since then, Google's algorithm has penalized backlinks that have been generated from low-quality article directories, and has scouted for any duplicated content on the web that could be evidence of such a practice. Advertisers can track the length of ad exposure in an online game. Who are the top 10 …

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Adjust your appearance in search by utilising cloaking

For brands that can't afford a full-service SEO agency, the mention of the word "link building" is enough to make them flinch. With so many 'SEO Experts' around, Search Engine Optimisation seems to be an easy job. But in reality, a lot of people fail to produce results because of …

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Difficult things about anchor text

Marketing includes activities such as database marketing, direct response marketing, personal selling tactics, sponsorships, and public relations programs. What is generally the one thing that may prevent someone from using my service? The world needs more storytelling in business to liven things up. Answering Article Bank question "what is Negative …

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Ways to tell you're suffering from an obsession with doorway sites

Consequently, with the right content marketing and SEO elements, it will deliver high rankings where it can be easily found by your target audience. LSI (Latent Semantic Indexing) is a way that search engines determine whether your content is really on-topic and in-depth or just spam. If you search on …

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Adjust your appearance in search by utilising googlebot crawlers

As the online world has grown to become saturated with businesses all vying for the top spot in global reach, some are turning to smaller, concentrated markets through national and local search. This ensures that any users - or search engines - trying to navigate won't get a 404 response code. Have …

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At last - revealed: the secret to mobile search

In order to get the authority and ranking benefits from a backlink, you must adhere to a strict and often ambiguous series of rules and guidelines that Google implemented through its Penguin algorithm updates. Google caught on pretty quickly to this method and fixed its algorithms to detect duplicate content …

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Who else wants to be successful with doorway sites

To prepare an objective-and-task budget, marketers identify the communications objectives to pursue and then calculates the cost of accomplishing each objective. The most likely culprit is actually the simplest explanation. Do you get good customer responses when you're searching for leased line ? Review PNS competitor pages. There is a wide …

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Winning tactics for bounce rates

Their tutorials are split up into steps, written in a succinct, technical writing style. They've been trying to weed out sites that are identified as thin sites, but sometimes a legitimate site (like yours?) has some pages that get caught in the effort and penalized. They were cheap, easy, useful …

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