As the saying goes, "first impressions are lasting impressions." The same can also be said about an online users visiting a website for the first time. However, it is much better to have 100 active followers, who are regularly interacting with you, than it is to have 100,000 followers …

How the pages on your site are organized and structured affects your search engine rankings. It also affects your it's user experience (UX). Basically, you want to make it easy for actual visitors and search engines to find stuff in your store. If you do your SEO due diligence, rankings …

Google your own keywords and see who places in the top 5 searches then analyze their websites to see how and why they are being placed in the top rankings. Google can't depend on social media signals from platforms it doesn't own and that are run by competitors like Facebook …

If content or comments made about the brand fit the search terms, then the quality of those interactions increases and various search engines assign greater credibility to the brand. Based on context, they begin to assign keywords to pages. The idea is to make every piece of coding and the …

In some cases, you will see at least one email address that you can use to contact the owner. No one item alone is magical or powerful, especially if your content is low-quality or you've neglected technical SEO. CSS errors could also impact search rankings as for example Google says …

The hierarchy of effects model features similarities with theories regarding attitudes and attitudinal change, including the concepts of cognitive, affective, and conative elements. The best and cheapest form of advertising is word of mouth. But that doesn't make that kind of content evergreen, as it is not relevant all year …

The marketing team measures the impact of the individual components of a campaign and the various channels that are featured, although these elements should be analyzed within the context of the entire campaign. "Value" has become a buzz word in marketing. Online advertising is the fastest-growing medium with annual growth …